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CRM and journeys

Know your guests and talk to them at the right moment

One profile per guest, with every stay, order and preference — and messages that go out on their own.

The guest marketing screen of the hotel console, with guest groups and campaigns.
Product screen preview

The problem

Guest details are split between the PMS, booking sites and staff memory, so every message is generic and every stay starts from zero.

How it works

  1. Profiles build themselves

    Stays, orders, requests and feedback join one guest profile.

  2. Consent comes first

    Marketing only reaches guests who agreed to receive it.

  3. Build journeys

    Choose the moment — before arrival, during the stay or after checkout — and the message.

  4. Send in your hotel's name

    Emails carry your brand and go out in each guest's language.

What it moves

  • More repeat stays
  • Messages guests actually read
  • Less manual campaign work

See which plan includes it on the pricing page.

Questions hotels ask

Who owns the guest data?

Your hotel does. Ultra Guest processes it on your behalf and keeps each hotel's data separate.

Can guests ask to be forgotten?

Yes. Data-subject requests, including erasure, are handled from the console.

Do emails come from our hotel?

Yes. Guest emails carry your hotel's name, branding and reply address.

See it on your property

Tell us about your hotel and we'll set up a tailored demo and pilot. We review every request personally.

Guest CRM, campaigns and automated journeys — Ultra Guest · UltraHospitality.AI